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Douyin, the Chinese version of TikTok with domestic e-commerce operations, has been slammed for charging exorbitant promotion fees amid insufficient sales by the head of Chinese budget retailer Miniso Group, which runs multiple stores on the ByteDance-owned platform. Miniso founder and chief executive Ye Guofu, 47, levelled his criticism of Douyin via his WeChat post […]
On October 24th, H&M officially announced its entry into Pinduoduo, becoming the first international fashion brand to land on this platform. H&M stated that joining Pinduoduo is an important part of H&M’s continuous advancement of its omni-channel strategy. This strategic move not only further expands H&M’s retail footprint in China but also embodies the brand’s […]