How Intent Data and AI Can Come Together to Produce Better Personalization – TechTarget […]
Keep location & language in mind If you’re tracking globally, word choice matters. For instance, in the UK, you push a “pram,” not a “stroller,” and wear a “jumper,” not a “sweater.” It’s important to make sure your keywords reflect the language of the regions you’re targeting. With the MozBar browser extension, you can set […]