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We marketers know that marketing according to data points alone isn’t enough to get meaningful engagement — that’s the job of a buyer persona. While demographic survey results are great, many factors of customer behavior are needed to create a well-rounded and detailed buyer persona. In this piece, I’ll explain what a buyer persona is […]
Una fuerte movilización de cuerpos de seguridad se registró en la zona conurbada de los municipios de Nava-Piedras Negras, debido a hechos de sangre que cobraron la vida de un hombre y su hijo, en víspera de la celebración de la noche buena. Los hechos ocurrieron alrededor de las cuatro de la tarde, cuando las […]
“Oltre una persone con diabete su 3 prova angoscia, in relazione alla propria condizione. Più del 60% delle persone con diabete prova paura all’idea di sviluppare le gravi complicanze diabete-correlate con un impatto negativo sul loro benessere generale. È necessario che il benessere personale diventi priorità nel modello di cura e assistenza in favore delle […]
Good marketing is always about the customers, period. That’s the most important lesson I’ve learned from all my wins and losses as a marketer. To launch successful marketing campaigns, you must know every detail about your audience — their goals, aspirations, pain points, and more. And building buyer personas is a good place to start. […]
This Person Does Not Exist is a website that generates human faces with a machine learning algorithm. It takes real portraits and recombines them into fake human faces. We recently scrolled past a LinkedIn post stating that this website could be useful “if you are developing a persona and looking for a photo.” Article Continues […]