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AI productivity tools have changed how marketing teams and agencies work, turning hours of manual tasks into minutes of automated bliss. From generating social media content to analyzing campaign data, AI marketing tools are helping marketers streamline tasks and boost efficiency. Today’s top AI solutions can write copy, create eye-catching visuals, schedule posts, and optimize […]
As Wiz’s Head of Marketing Tom Orbach says, “Mini tools are 10x more powerful than free trials.” For the last 20 years, tech marketers have been giving away e-books and PDFs. I think Orbach would agree that this era is coming to an end. Thanks to AI, no-code, and outsourcing, the smartest tech marketers are […]
Blog / Marketing / Netflix Advertising 2025: A Game Changer For Marketers Get exclusive CMO tips that I only share with email subscribers. Don’t forget to share this article! Source link
Instagram can help your brand increase its visibility, drive sales, and build an entire community around its presence on the platform. It is the fourth biggest social media platform, after all. But with Instagram being that big and popular, it’s not always easy to leave your mark. That’s why you need a solid Instagram marketing […]
Content management tools are lifesavers when you’re a marketer. These tools go beyond just a social media calendar or a task tracker. They help you organize and streamline all your content processes, from planning and creating to reporting to your clients. We all know that catering to multiple clients is quite a challenge. With the […]
Where do you turn for meaningful stats on your social media marketing? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media. How have my followers grown this month? Which type of content performs best? Which times make the most sense to post? […]
Artificial intelligence is transforming social media management quickly, and not everyone is thrilled. On one side, AI promises efficiency, instant data insights, and automated engagement—seemingly a dream come true for marketers buried under endless to-do lists. But is it really the dream it appears to be, or are we surrendering too much control to algorithms […]
There’s no two ways about it: video is the way people prefer to consume content in 2024. Buffer’s data shows that when it comes to social media platforms video outperforms every other type of content by a landslide — and that’s on all platforms. Whether you’re a social media marketer, content creator, or influencer, video […]
CURT NICKISCH: Welcome to the HBR IdeaCast from Harvard Business Review. I’m Curt Nickisch. Elias St. Elmo Lewis is the 19th century advertising pioneer who came up with the marketing and sales funnel. That’s the idea that to earn a loyal customer, you have to take people through a series of stages. First, you have […]